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Ruby Coffee Visual Identity

Ruby Coffee + Co:

Logo Design

Ruby Coffee + Co was founded with two goals: serve good coffee and empower survivors of trafficking. Through trauma-informed employment and barista training, the are able to offer economic development opportunities to women who have been exploited by the commercial sex industry.

I wanted to create something that felt friendly and inviting. I kept the design very simple and easy to re-produce if the client decided to print this on cups, to go bags, aprons and other items.

Ruby Coffee Logo placement mock ups
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